How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 02.07.2025 19:13

How can a small local business with no marketing budget use social media to attract more customers?

Good marketing is doing this well.

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

How do I get people to see my writing? I'm having a really hard time getting my writing out there. I post on Tumblr, but not many see it.

Place

People

Price

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Processes

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Product

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AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Perception

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